Aetna insurance customers can now earn a free Apple Watch with new Attain wellness program

In January, health insurance company Aetna announced a new “Attain” wellness initiative relying on the power of the Apple Watch. That program has officially launched to customers this week, allowing them to earn real world rewards – including a free Apple Watch – in exchange for healthy behavior. more… The post Aetna insurance customers can […]

Study shows Apple Watch health insurance deals yield substantial increase in exercise

Over the last year, we’ve seen an uptick in the number of health insurance providers offering Apple Watch-based incentives to clients. One of those providers is Vitality Insurance, which recently conducted a study on how much offering tangible rewards can motivate people to increase their level of exercise. more… The post Study shows Apple Watch […]