Editorial: Steve Jobs shared secrets of Apple’s iPad but nobody listened

Before he passed away, Steve Jobs uncharacteristically shared some strategic insights in public on what would make tablets successful. Rather than the rest of the industry benefiting from his observations, critics and competitors insisted he was wrong and set out to prove it. AppleInsider – Frontpage News

Editorial: A record $4.3B R&D spend proves Apple is building for the future

Apple’s reported operational expenses for research and development in the June quarter hit a new all-time high of $ 4.257 billion, well over twice the quarterly spending it reported in 2015. Apple’s aggressive expansion demonstrates the company is building for the future even as its rivals retreat from tablets and smartwatches and fail to keep […]

Editorial: The new Services – How will Apple Arcade’s exclusivity, privacy affect Android & Google Play?

Apple has built a very strong position in mobile gaming in its iOS App Store. With Apple Arcade, it is working to create a new pipeline of fun, original, attractive, exclusive games, without ads and where privacy is protected. How will this impact Android and Google Play? AppleInsider – Frontpage News

Editorial: How AirPods and Shortcuts shifted Apple’s Siri story and blunted Amazon’s Alexa Echo threat

Two years ago there was no shortage of media coverage imagining that Apple’s entire hardware business was about to be eclipsed by a new voice-first world where Amazon’s Alexa, Google’s Assistant and perhaps even Microsoft Cortana would shift consumer and developer attention away from iPhone apps and toward stationary Internet-connected microphones running ambient "skills." Why […]

Editorial: CBC again attacks Apple’s repair policies, but still lacks knowledge of how it really works

Six months after the last attack on Apple’s repair policies and practices, CBC has produced another report objecting to Apple’s reluctance to dealing with water-damaged iPhones, with it again lacking an understanding of how and why Apple’s repair department works the way it does. AppleInsider – Frontpage News

Editorial: Apple note sends media pundits into a fit of histrionic gibberish

After Apple restated its December quarter revenue guidance to account for weaker than expected iPhone demand in China, media across the spectrum has cranked their clickbait content generators up to 11 to take full advantage of AAPL panic season. Unfortunately, what almost all of them are writing is ignorant gibberish that has nothing to do […]

Apple hiring trends further signal its growing interest in editorial content

Over the last year, Apple has put a heightened focus on news and editorial content. Just last week, the company shared its first exclusive piece of content via Apple News, while it was also revealed that Apple has been paying some publishers for early exclusivity rights to video content. New data on Apple’s hiring trends […]

Editorial: The mysterious curse of iPhone 6, lifted with… the headphone jack

In 2014, Apple unveiled a pair of larger iPhone 6 models that kicked off a "supercycle" of upgrades and permanently blunted the high-end Galaxy sales of its top rival in premium smartphones, Samsung. However, it appears that iPhone 6 and 6S suffered statically high hardware failure rates in diagnostic testing, a problem that has since […]