Apple Day – Apple, iPod, iPad, iPhone, iTouch, iMac, iBook

March 15, 2019
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Comments Off on AirPods the ‘most preferred’ brand for true wireless headphones – but not for sound quality

AirPods the ‘most preferred’ brand for true wireless headphones – but not for sound quality

A large-scale consumer study found that AirPods were the most preferred brand in the US true wireless headphone market – but are not being chosen on the basis of sound quality. The study also shows that Sony and Samsung are … Continue reading

August 17, 2018
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Comments Off on 24 Prince albums now available on Apple Music, including brand new compilation

24 Prince albums now available on Apple Music, including brand new compilation

Prince’s Warner Brothers catalog hit Apple Music early last year, but that left many of his albums missing. That’s been corrected today, thanks to an agreement between the Prince’s Estate and Sony Legacy Recordings … more… 9to5Mac

May 30, 2018
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Comments Off on Apple ranked behind Google as world’s second most valuable brand

Apple ranked behind Google as world’s second most valuable brand

A new report out today from global brand consultancy BrandZ places Apple as the second most valuable brand in the world, with Google holding the lead. The rankings are based on a combination of customer sentiment and financial performance… more… … Continue reading

May 9, 2018
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Comments Off on Apple wins ADC award for ‘Barbers’ iPhone 7 Plus ad, named Brand of the Year

Apple wins ADC award for ‘Barbers’ iPhone 7 Plus ad, named Brand of the Year

Apple added to a growing stash of ad industry accolades this week with an award from the Art Directors Club of New York, which bestowed its ADC Black Cube for Best of Show on a commercial touting Portrait Mode on … Continue reading

January 24, 2017
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Comments Off on Ford hires Apple marketing executive Musa Tariq for VP, chief brand officer role

Ford hires Apple marketing executive Musa Tariq for VP, chief brand officer role

Ford has become the latest car manufacturer to draw high-level employees away from Apple, with marketing executive Musa Tariq appointed as a vice president and chief brand officer of the major automobile producer. AppleInsider – Frontpage News

April 25, 2016
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Comments Off on Decline in iPhone Shipments Could Make Apple Worst-Performing Top Five Smartphone Brand of 2016

Decline in iPhone Shipments Could Make Apple Worst-Performing Top Five Smartphone Brand of 2016

Apple’s global iPhone shipments will fall short of analysts’ consensus estimates of 210 to 230 million units in the 2016 fiscal year, according to a new research note issued by respected KGI Securities analyst Ming-Chi Kuo. In a worst case … Continue reading